If you’re still using UsableNet or NetBiscuits, you’re fucked

Starting about now, after a period of testing, Google is switching over to a mobile-first search index. This means that search results will be based on the content seen on the mobile version of your website even if there is more content on the desktop version, and depending on how you are supporting mobile browsing, that could be a problem. Continue reading  

Top 10 on page SEO factors in order of influence

While it’s in the interest of search engines to keep secret how they judge a site’s relevancy, and a large part of your search ranking is determined through factors you can’t directly control, especially links back to your site from other, hopefully authoritative, sites, you can at least make sure that the factors under your control are employed correctly. Continue reading